Our Work

We work with some of the most exciting brands in the world. Here’s some of our latest activations.

PizzaExpress

PizzaExpress has been actively refurbishing all their restaurants across the UK & Ireland, when they relaunch each of them they need to rebuild awareness locally.

We help them leverage a range of formats including rail, roadside and shopping centres in close proximity to these restaurants.

This approach lead to an increased awareness of both the PizzaExpress brand and their local restaurants, ultimately leading to increased footfall during and after activations.

Addison Lee

Addison Lee, a premium transportation service in London, faced declining brand awareness and misconceptions about their services.

The campaign leveraged strategic placement of visually striking advertisements across various OOH formats. Messaging centered around themes of “everyday luxury” and “you deserve better,” positioning AL as the go-to choice for discerning Londoners and business users alike.

The OOH campaign successfully increased brand searches and app downloads, indicating a resurgence in awareness and interest in Addison Lee’s services.

Fitness First

Fitness First, a premium UK gym chain, embarked on an unmissable advertising campaign in Central London. The campaign’s primary objective was to elevate brand awareness among the city’s bustling commuter and professional demographic.

The strategy was centred around the use of Ad Bikes, a mobile advertising medium, which offered high visibility in the targeted high-footfall areas. With ambassadors working in split shifts to maximise outreach during peak commuter hours.

Their approach was friendly and informative, ensuring that the public received a positive impression of the Fitness First brand. Information about limited-time offers and club facilities was successfully disseminated, likely contributing to an increase in club visits and memberships.

Major League Baseball

Major League Baseball host a number of games at the London Stadium as part of the London Series.
 
They utilised 100 classic London taxis, branded with MLB imagery, to promote the event 100 days prior.
 
Featuring QR codes for direct ticket sales, the campaign aimed to boost awareness and sales.
 
By merging the iconic images of MLB and London taxis, it achieved significant visibility, increased ticket sales, and enhanced brand association, showcasing the effectiveness of combining cultural icons in marketing to engage audiences and drive action.

LYLE & SCOTT

Lyle & Scott, an iconic British fashion brand, launched a digital billboard campaign, ‘Kits for Clubs’.

This campaign paid tribute to their historical connection to football by offering free, bespoke football kits to amateur teams and small clubs across the world.

This message was delivered through a selection of high impact, digital roadside sites in London & Glasgow, we were able to raise awareness of this initiative whilst pushing website traffic and the applications for kits.

KILROY TRAVELS

KILROY, launched a OOH campaign in Bristol targetting young adults, aged 18 to 30, aiming to boost brand recognition and drive engagement. Leveraging diverse formats such as billboards, train station posters, digital screens in malls, gyms, universities, and student accommodations, along with buses and ad walkers.

Hollie, Marketing Manager – “It’s been an absolute pleasure working with Elliot to deliver an OOH brand campaign in Bristol for the KILROY UK launch. From our first meeting, he came across as someone you can trust and has gone above and beyond to deliver this campaign. He’s proactive, responsive and is clearly invested in the success of the campaign. I’m looking forward to working with him again on future OOH campaigns across the UK and highly recommend the agency.”

Egypt tourism

Egypt Tourism strategically utilised bus supersides across London, targeting high-traffic areas like Oxford Circus.

Coinciding with the World Travel Market, this initiative maximised exposure among tourists and locals alike.

Our focus on key routes ensured continuous visibility, enhancing awareness of Egypt as a must-visit destination.

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[email protected] | 020 4576 2064

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