Billboard Advertising in Manchester
Billboards are one of the most effective ways to reach audiences across Manchester every day.
From high-impact digital billboards in Deansgate and Oxford Road to classic 48-sheets across Trafford Park and Salford, billboard advertising in Manchester delivers visibility and brand impact in one of the UK’s fastest-growing cities.
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Manchester Billboard
Advertising Formats
Paper Billboards
(48-Sheets)

Traditional 48-sheet billboards remain a cornerstone of Manchester outdoor advertising, delivering cost-effective coverage across the city. These large roadside posters line key commuter routes including Princess Parkway, Chester Road, and Oldham Road, providing repeated exposure to motorists and pedestrians. They’re ideal for long-term brand awareness, retail campaigns, and regional promotions.
Digital Billboards
(Digital 48s)

Digital billboard advertising in Manchester offers flexibility and visual impact. High-definition digital 48-sheets across areas like Deansgate, Piccadilly, and Trafford Park allow for multiple creatives, day-part scheduling, and animated content. Perfect for brand launches, events, and short-term promotions, they reach urban audiences at scale and deliver strong recall.
Premium Digital
Billboards

Manchester’s premium digital sites — including MediaCityUK, Piccadilly Gardens, and Oxford Road — provide high-impact visibility and prestige. These large-format, full-motion screens are ideal for national advertisers, lifestyle brands, and entertainment clients seeking standout presence across the city.
Banners &
Building Wraps

Large-format banners and building wraps in Spinningfields, Northern Quarter, and Manchester city centre offer unbeatable creative scale. Ideal for major product launches, these formats create iconic placements visible from long distances, helping brands dominate the skyline.
Urban Panels
(Digital 6s)

Digital 6-sheets are widespread across Manchester’s transport network and retail areas, including St Peter’s Square, Market Street, and Exchange Quay. They’re perfect for tactical campaigns and local promotions, offering high-frequency exposure in busy pedestrian areas.
Flyposting &
Wild Posting

Wild posting in Manchester gives brands a bold, street-level presence — ideal for music, fashion, and cultural campaigns. Active areas include Ancoats, Northern Quarter, and Chorlton, helping advertisers reach young, creative audiences through authentic and visually engaging displays.
Get A Quote Today
Ready to plan your billboard advertising campaign?
Please fill out this form and one of our team will be in touch to help you get started.
Benefits of Billboard Advertising in Manchester
Unmissable Reach and Visibility
- Reach audiences citywide — commuters, shoppers, and residents.
- 24/7 exposure on major roads including Oxford Road, Princess Parkway, and Great Ancoats Street.
- Combine digital and paper billboards for continuous brand presence.
- Ideal for both national advertisers and local businesses targeting Greater Manchester.
Flexible and Cost-Effective Campaign Options
- Choose from 48-sheets, digital billboards, or urban panels to suit your goals.
- Target city centre audiences or suburban routes in Salford, Stockport, and Oldham.
- Flexible booking options and strong cost efficiency versus other media channels.
- Combine short-term bursts with long-term brand-building campaigns.
Prestige & Cultural Impact
- Manchester is a creative, energetic city — home to music, sport, and innovation.
- Advertising here builds prestige and association with a thriving cultural hub.
- Landmarks like Deansgate and Piccadilly Gardens offer iconic visibility.
- Perfect for brands looking to connect with diverse, engaged audiences.
How to Advertise on Billboards in Manchester
Advertising on billboards in Manchester is simple with a team that understands the city’s OOH landscape. We plan, book, and deliver billboard campaigns that maximise exposure and value across key routes and neighbourhoods.
To start your Manchester billboard advertising campaign:
1. Define your objectives – awareness, product launch, or local promotion.
2. Choose your formats – select from digital 48s, paper 48-sheets, or digital 6-sheets.
3. Pick your locations – focus on city centre, Trafford Park, or commuter corridors.
4. Plan timing and creative rotation – run multi-creative campaigns or timed displays.
5. Book and go live – our team handles planning, installation, and reporting.
Working with an experienced OOH partner ensures your campaign reaches the right audience efficiently. Whether you need a citywide digital campaign or a multi-site 48-sheet rollout, we’ll help plan and deliver every stage of your billboard advertising in Manchester campaign.
Billboard Advertising FAQs
Costs vary by format, location, and campaign duration. Standard 48-sheets start from around £600–£900 per two-week cycle, while digital 48s (D48s) in areas like Trafford Park, Salford, and Deansgate typically start from £1,800–£2,000.
Audience data from Route shows that Manchester’s roadside billboards generate millions of weekly impressions, making them a cost-effective choice for large-scale exposure.
Key areas include:
- Deansgate – city centre reach and brand prestige.
- Piccadilly Gardens – high footfall and visibility.
- Trafford Park – strong commuter and roadside coverage.
- Oxford Road – ideal for students and young professionals.
- Great Ancoats Street – vibrant mix of local and through traffic.
Most billboard campaigns run in two-week cycles, though longer durations (4–8 weeks) build stronger recognition. Digital formats allow more flexible scheduling for events or short-term bursts.
Yes — many campaigns combine several sites across Manchester to maximise reach. You can focus on specific boroughs or run citywide billboard advertising that includes Manchester, Salford, and Stockport.
While there’s no strict minimum, most effective Manchester billboard campaigns start from around £5,000–£10,000 for short-term activity. Larger or longer-term campaigns scale easily depending on format and coverage.