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Birmingham Billboard
Advertising Formats
Paper Billboards
(48-Sheets)
Traditional 48-sheet billboards are one of the most effective ways to reach Birmingham’s daily commuters and shoppers. Found across major routes like Aston Expressway, Small Heath Highway, and Bristol Road, these large roadside sites provide unbeatable citywide exposure. Ideal for brand awareness, events, and retail promotions.
Digital Billboards
(Digital 48s)
Digital billboard advertising in Birmingham combines reach with flexibility. Located in key city areas such as Broad Street, Five Ways, and The Mailbox, digital 48-sheets offer real-time creative control, multiple messages, and daypart scheduling. Perfect for product launches, seasonal campaigns, or brand refreshes, these screens deliver premium visibility to thousands daily.
Premium Digital
Billboards
For standout campaigns, Birmingham’s premium digital sites offer large-format, high-definition impact. Key placements include Snow Hill, New Street Station, and Bullring, providing visibility in the heart of the city’s retail and commuter zones. These high-traffic screens help brands achieve memorable, prestige-level exposure.
Banners &
Building Wraps
Large-format banners and wraps dominate Birmingham’s skyline in areas such as Broad Street, Digbeth, and Jewellery Quarter. Ideal for long-term brand takeovers or product launches, they offer unrivalled creative space and high dwell time for maximum audience impact.
Urban Panels
(Digital 6s)
Compact yet high-frequency Digital 6-sheets are positioned in bus shelters, shopping districts, and city centre walkways like Corporation Street and Colmore Row. Ideal for tactical and localised OOH campaigns, they help reinforce awareness across Birmingham’s busiest pedestrian areas.
Flyposting &
Wild Posting
Wild posting in Birmingham provides authentic, high-street energy — ideal for music, entertainment, and cultural brands. Prominent areas like Digbeth, Custard Factory, and Southside attract younger, creative audiences through bold, street-level placements that enhance city culture.
Get A Quote Today
Ready to plan your billboard advertising campaign?
Please fill out this form and one of our team will be in touch to help you get started.
Benefits of Billboard Advertising in Birmingham
Unmissable Reach and Visibility
- Reach millions across Birmingham’s city centre and suburbs.
- 24/7 visibility on major roads like the Aston Expressway, Bristol Road, and Hagley Road.
- Combine digital and traditional formats for full coverage.
- Effective for both national and local campaigns targeting the Midlands.
Flexible and Cost-Effective Campaign Options
- Choose from 48-sheets, D48s, or urban panels to match your campaign objectives.
- Target specific boroughs like Edgbaston, Aston, Digbeth, and Selly Oak.
- Book short-term bursts or long-term coverage with flexible scheduling.
- Strong cost efficiency compared with TV, radio, and print.
Prestige & Cultural Impact
- Birmingham is the UK’s second-largest city, known for culture, business, and innovation.
- Advertising here aligns brands with a fast-growing, diverse population.
- Premium digital billboards in Bullring and Broad Street offer prestige and impact.
- Ideal for reaching both professionals and everyday commuters across the region.
How to Advertise on Billboards in Birmingham
Advertising on billboards in Birmingham is simple and effective when managed by experts who understand the city’s outdoor network. We help you plan, book, and deliver impactful OOH campaigns across the Midlands.
To start your Birmingham billboard advertising campaign:
1. Define your objectives – brand awareness, event promotion, or regional reach.
2. Select your formats – choose from digital 48s, paper 48-sheets, or digital 6-sheets.
3. Pick your areas – from the city centre to commuter corridors like Hagley Road or Aston Expressway.
4. Plan timing and creative rotation – run multiple creatives or time-based messages.
5. Book and launch – our team handles planning, installation, and reporting.
Working with an experienced OOH partner ensures your campaign reaches the right audiences effectively. Whether it’s a short-term digital burst or a multi-site billboard campaign, we’ll help you plan and manage every stage of your billboard advertising in Birmingham strategy.
Billboard Advertising FAQs
Yes — many campaigns combine several Birmingham areas for maximum reach, or link city activity with nearby regions like Wolverhampton and Coventry for regional dominance.
Most effective Birmingham billboard campaigns start from around £5,000–£10,000, depending on duration, format, and coverage area.
