Tesco Entrance Advertising
Advertise on digital screens positioned at and outside Tesco store entrances, reaching shoppers nationwide at the moment they arrive, as part of our supermarket advertising offering.
Deliver high-impact, full-motion creative in high-footfall retail environments where purchase intent is strongest.
Storefront Proximity
Reach shoppers as they enter and exit Tesco, when intent is high and decisions are immediate.
High Attention, Full Motion
Digital screens deliver bright, premium visibility with video-friendly formats that outperform static for recall.
Nationwide Retail Reach
Access advertising screens outside Tesco stores across the UK, delivering consistent brand exposure at scale in high-footfall retail locations.
What Are Tesco Entrance Screens?
Tesco entrance screen advertising uses digital screens positioned at or immediately outside Tesco store entrances to reach shoppers during high-attention moments. These screens are typically located along pedestrian approaches, entrance foyers, trolley bays, or nearby exterior walkways, ensuring repeated visibility across daily and weekly shopping trips.
Because this format sits at the point of arrival and departure, it combines the reach of out-of-home advertising with the relevance of retail media. Brands benefit from strong dwell times, close viewing distances, and contextual alignment with the shopping mindset.
Best for: FMCG launches, food and drink brands, retail promotions, quick-service restaurants, delivery apps, local services, and brand awareness campaigns.
Why Tesco Entrance Screen Advertising Works
Tesco entrance screen advertising works because it reaches consumers at the most influential point in the shopper journey, just before or immediately after they enter store.
Shoppers are already primed to spend, making this format highly effective for both brand-building and short-term activation.
Key advantages include:
High-intent audiences in a retail mindset
Repeated exposure from regular weekly shopping habits
Strong attention levels due to close proximity and screen brightness
Contextual credibility from appearing in trusted retail environments
Flexible creative that can be updated quickly for tactical messaging
As part of the wider Tesco retail environment, entrance screens offer scale, trust, and consistency while remaining highly targeted.
Frequently Asked Questions
Tesco entrance screen advertising costs £975 per panel for a two-week campaign. Pricing is fixed per screen, making it easy to scale campaigns by adding locations while keeping budgets predictable.
We’ll confirm the exact number of panels recommended based on your target coverage and objectives.
Campaigns typically run for a minimum of two weeks. This ensures sufficient exposure and frequency to drive awareness, recall, and measurable impact among regular Tesco shoppers.
Two-week campaigns align with weekly shopping patterns, allowing your message to be seen multiple times by the same audience.
Yes. Tesco entrance screen campaigns can be planned at local, regional, or nationwide level, using the same two-week booking structure across multiple stores.
This makes it straightforward to build national coverage while maintaining consistent creative and messaging.
Tesco entrance screens support static and motion creative. We’ll provide the correct specifications and advise on best practice to ensure your creative stands out in a busy retail environment.
With creative ready, campaigns can typically go live within 5–10 working days, depending on approval timelines and screen availability.
Yes. Because these screens sit within a supermarket environment, brands that directly compete with Tesco services may not be permitted.
This typically includes categories such as:
Financial services
Telecoms
Insurance
Opticians and healthcare services
We’ll always confirm category eligibility before booking and advise on suitable alternatives where relevant.
